Tag Archives: Brandon Holcomb

Why Twitter? Dive In and Find Out for Yourself.

Posted on April 19, 2012 by admin

Share Twitter is a fantastic thing, and I could only begin to appreciate this once I became engaged with it. A year ago, I created my Twitter handle, @BrandonHolcomb1. Since then I’ve become a daily Twitter-er, albeit more so in … Continue reading →

Posted in Social Media, Strategy | Tagged , , , , | View Comments

“Positively Outrageous Service” – The Key to Account Service

Posted on March 1, 2012 by admin

Share Positively Outrageous Service, what is that? Well, allow me to explain… A few years ago, I read a book about how to generate success with clients. In this book, Positively Outrageous Service: How to Delight and Astound Your Customers … Continue reading →

Posted in Customer Experience, Word of Mouth | Tagged , , , , , , , , | View Comments

Seven Strategies to Extend the Reach of Your Marketing Messages

Posted on December 19, 2011 by admin

Share Recently, I attended Silverpop’s Agent ROI Digital Marketing Tour as it made its annual stop here in Atlanta. I was encouraged to go by a colleague, and in retrospect, I’m really glad that I went! There was a ton … Continue reading →

Posted in advertising, Customer Experience, Digital, Engagement | Tagged , , , , , , , , , | View Comments

Five Strategies to Grow Your Marketing Database

Posted on December 12, 2011 by admin

Share Recently, I attended Silverpop’s Agent ROI Digital Marketing Tour as it made its annual stop here in Atlanta. I was encouraged to go by a colleague, and in retrospect, I’m really glad that I went! There was a ton … Continue reading →

Posted in Ad Agencies, advertising, Customer Experience, Measurement, Online Adveritising | Tagged , , , , , , , , , , , | View Comments

When It Comes to Promotional Giveaway Campaigns, Chick-fil-A Does It Right!

Posted on September 22, 2011 by admin

Share If you didn’t take advantage of Chick-fil-A’s “Free Breakfast Entrée” promotion then you simply weren’t paying attention. For those of you who don’t roll out of bed until noon, Chick-fil-A promoted their breakfast menu to millions of consumers by … Continue reading →

Posted in advertising, Branding, Community, Customer Experience, Engagement, Social Media, Word of Mouth | Tagged , , , , , , , , , , , , , , | View Comments

Behavioral Targeting; A Service That Consumers Should Embrace

Posted on August 4, 2011 by admin

Share A few years ago I researched ski vacations, digging through the first 10 “ski”-related sites that Google directed me to. Later that day as I booked my flight, a roll-out banner appeared in impressive fashion promoting ski-in, ski-out condo … Continue reading →

Posted in advertising, Customer Experience, Digital, Online Store | Tagged , , , , , , , , , , , , | View Comments