Author Archives: admin

About admin

Being driven means constantly moving forward, evolving and embracing the future. In that spirit, Kilgannon merged with Dalton Agency, headquartered in Jacksonville, Fla., in February 2012. The merger brought together the talents and energies of two exceptional shops and about 100 employees. Kilgannon is now known as Dalton Atlanta, and complements Dalton’s existing offices in Jacksonville, Orlando, Fla., Savannah, Ga., Tampa, Fla. and Columbia, S.C.

The Pitch and a miss

Share So, it turns out, making the sausage isn’t that interesting to regular folks. Maybe not literally, but statistically speaking, no one is watching The Pitch. AMC’s “reality” show about ad agencies battling it out for business was obviously supposed … Continue reading

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The Web is dead.

Share After 18 years, accessing the Web on your computer is no longer king. In the beginning, Web 1.0 (companies founded in 1994-2001, like Netscape, Yahoo, AOL), introduced an easily digestible means to surf the internet. Google emerged as the … Continue reading

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Is GetGlue the social network TV fans have been waiting for?

Share As many of my coworkers can assume from my colorful desk, I am obsessed with television shows and movies.  I have memorabilia from current shows such as True Blood and Project Runway as well as from classics such as … Continue reading

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Transforming Vendor Relationships into Partnerships

Share The successful execution of any ad campaign depends on the dedicated effort of your team and the strength of your vendor partnerships.  It takes time to form trusted relationships that you can rely on when crunch time approaches. You … Continue reading

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Why Twitter? Dive In and Find Out for Yourself.

Share Twitter is a fantastic thing, and I could only begin to appreciate this once I became engaged with it. A year ago, I created my Twitter handle, @BrandonHolcomb1. Since then I’ve become a daily Twitter-er, albeit more so in … Continue reading

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…Pinterest for your business, Continued

Share In my previous blog article, I explained how Pinterest can work for B2B businesses. If Pinterest is right for your business, how do you get started? How do you reach your audience and make sure your account is helping … Continue reading

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#Hashtag-a-vision

Share This was going to be a post about how much I hate the little hashtags that appear on my television screen during some of my favorite shows. “More stuff on my screen to distract me from enjoying my show?”  … Continue reading

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Should your business be on Pinterest?

Share By Katie Rompel, Senior Art Director What is Pinterest, and how can it work for my business? Pinterest launched in 2010 and has been the fastest growing social media site to date. With more than 11 million visits each … Continue reading

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Shortcomings on your B-to-B website can thwart sales

Share Our office works in the b-to-b space and frequently with little-known brands in vertical categories. As part of our strategic planning process, we conduct an audit of a client’s collateral and digital properties. Often, we discover that a client’s … Continue reading

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The Hunger Games Takes Theaters and Social Media by Storm

Share The marketing behind The Hunger Games perfectly blended traditional and online advertising to create tremendous buzz for the movie, which appealed to both fanatics like myself and people who knew nothing of the world of Panem.  The strategy definitely … Continue reading

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